How to Create a Social Impact with Your Airbnb

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Published: June 19, 2019
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Summary

This article discusses how short-term rental hosts can create social impact by aligning their business with their values. It suggests practical steps like using green products, recommending values-aligned businesses, and supporting local organizations to attract guests who share those values.

Key Insights

  • 87% of consumers prefer to work with businesses that align with their values.

Action Items

  • Update your owner profile and rental description with information about your social initiatives.
    Effort: low
    Impact: medium
  • Consider recommending restaurants based on values like organic and green practices.
    Effort: low
    Impact: low
  • Become a member of local organizations and volunteer to demonstrate social responsibility.
    Effort: medium
    Impact: medium

Tools & Resources

  • Watersound Management: Watersound Management Email lthurston@watersoundmanagement.com

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