How to Sell a Short Term Rental: Investor’s Complete Guide
Summary
This article from The Short Term Shop provides a guide for investors looking to sell their short-term rentals, highlighting key valuation differences compared to residential properties. It emphasizes the importance of choosing a specialized real estate agent with experience in the STR market and offers practical steps to maximize property appeal for potential buyers.
Key Insights
- •Short-term rentals are valued based on comparable sales, not purely on income performance.
- •Higher interest rates have created headwinds for buyers, but they've also created an opportunity: with fewer transactions, high-quality listings stand out more than ever.
- •Key features like hot tubs, game rooms, or lake access should be emphasized in listings, since they’re top drivers for rental demand.
Action Items
- ✓Update your listing photos with professional, high-quality images.Effort: mediumImpact: medium
- ✓Emphasize guest-friendly amenities like hot tubs, game rooms, or lake access.Effort: lowImpact: medium
- ✓Provide income history to potential buyers to build their confidence.Effort: lowImpact: medium
Tools & Resources
- →The Short Term Shop: Check out The Short Term Shop's guide on managing your rental without a property manager.
- →Short Term Shop: The article mentions resources to check out, including Short Term Rental Tax Loophole, STS Plus, How to Buy a Short Term Rental on the Emerald Coast and their books: Short Term Rental, Long Term Wealth and Smarter Short Term Rentals.
Watch Out For
- ⚠Do not expect to sell for significantly more than local comparables, even if your property outperforms in bookings, because from a financing and appraisal standpoint, comps drive value.
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