Increase revenue by finding your Airbnb niche
Summary
To increase revenue, hosts should identify their ideal guest, or 'guest avatar', and tailor their listing and experience to meet their needs. The article suggests reviewing past guest feedback and considering the local market's visitor profile to find your niche. This can lead to significant revenue increases, as demonstrated by the author's personal experience.
Key Insights
- •The author increased revenue by 50% by tailoring their listing to a specific guest avatar (couples) after previously hosting without a defined niche.
- •The details matter a LOT when tailoring an experience to a specific guest avatar, focusing on their needs and preferences.
Action Items
- ✓Start thinking about your guest avatar, if you haven't already identified one.Effort: lowImpact: medium
- ✓Review past guest feedback and reviews to identify what type of guests enjoyed their stay the most.Effort: lowImpact: medium
Tools & Resources
- →Free workshop: Take this free workshop where my business partner Eric and I walk you through the process.
Related News
Inside the Revival of India-China Travel as Flights Resume and Visas Ease
India and China are restoring travel ties, including easier visa processes and resumed flights. This could increase inbound tourism to both countries, potentially creating new opportunities for hosts, especially those in areas popular with international travelers.
HomeServices of America CEO Chris Kelly charts new strategy for 2026
HomeServices of America's CEO discusses the future of the real estate industry, emphasizing the importance of a full-service model and leveraging technology to enhance the customer experience. Hosts should consider how they can better serve their guests, focusing on a seamless experience and staying informed about industry trends.
Can Airbnb Work for Hotels? What Early Tests Show
Airbnb is testing a pilot program with hotels to see if its platform can be used by traditional lodging. This means Airbnb will potentially be more of a distribution channel for hotels. Hosts should be aware of this potential shift in the market and how it might impact their occupancy and visibility.
Social Media Never Cracked Travel Booking. Agentic AI Could Face a Similar Problem
This article discusses how social media has failed to become a major booking platform for travel. It highlights that new AI-powered booking platforms may face similar challenges in gaining user adoption. Hosts should consider that reliance on these new platforms could be risky.