Lead Generation for STR Property Managers
Summary
This article discusses lead generation strategies for short-term rental property managers and how they can collaborate with real estate agents. It highlights ways to provide value to realtors and build relationships, including revenue projections and cross-promotion. Hosts can benefit by understanding how to partner with real estate agents for property acquisition.
Key Insights
- •Real estate agents have direct access to property owners, making them valuable partners for STR property managers.
- •STR property managers can provide value to realtors through education on the STR industry, revenue projection reports with AirDNA, and cross-promotion opportunities.
Action Items
- ✓Consider reaching out to local real estate brokers and speaking at team meetings to build relationships and generate leads.Effort: mediumImpact: medium
- ✓Network with the investor community to find potential STR leads.Effort: mediumImpact: medium
Tools & Resources
- →Realty National: Realty National, Randy on LinkedIn.
- →Realty National: Randy Zimnoch is the cofounder and broker-owner of Realty National.
- →AirDNA: AirDNA is a resource mentioned in the article.
More from Growth & Marketing
Airbnb is launching a new host bonus as travel demand surges for the upcoming World Cup. This strategic move aims to encourage more listings and capitalize on the expected influx of guests. The initiative highlights Airbnb's efforts to prepare for peak season travel and its ongoing support for hosts.
This article discusses the emergence of a new platform designed as an 'Airbnb' for hourly creative spaces. It aims to solve the difficulties creators face when finding and renting spaces. While not directly about STRs, it highlights a potential niche market that could be applicable to hosts considering offering hourly space rentals, indicating a shift towards accommodating creative industries.
Airbnb is offering a $750 incentive to attract new hosts to list their properties for the World Cup. This move aims to ensure sufficient accommodation for visitors during the event. This initiative highlights the importance of short-term rentals in accommodating large-scale events and provides a financial benefit for new hosts.
Curated by Learn STR by GoStudioM