Mid Term Rental Strategies (Ep 616)

over 1 year agoScore: 78
Growth & Marketing
Mid-Term Rental
OTA Strategy
Airbnb
Market Research
Local Regulations

Summary

This podcast episode discusses strategies for mid-term rentals (30+ day stays) as regulations restricting short-term rentals emerge in some cities. The guest expert shares insights on platforms like Furnish Finder and Zillow, and ways to find renters through insurance companies, as well as the potential impact of Airbnb's algorithm on longer stays. Hosts should research platforms like Furnish Finder, Zillow, and placement agencies, and consider how Airbnb's smart pricing impacts rankings.

Key Insights

  • Regulations are emerging that restrict short-term rentals to 30-day minimum stays, potentially impacting hosts.
  • Airbnb's algorithm may penalize hosts with long-term bookings, potentially lowering search rankings.
  • Mid-term rentals can target insurance companies and their clients.

Action Items

  • Hosts should utilize Airbnb's smart pricing feature to potentially improve search rankings for mid-term rentals.
    Effort: low
    Impact: medium
  • Hosts should explore platforms like Furnish Finder and Zillow to list mid-term rentals.
    Effort: low
    Impact: medium
  • Hosts should consider reaching out to insurance companies and placement agencies in their area to secure mid-term rental bookings.
    Effort: medium
    Impact: medium

Tools & Resources

  • Zillow: Zillow is mentioned as a platform for mid-term rentals.
  • ALE solutions: ALE solutions is mentioned as a placement agency.
  • CRS Assured Relocation: CRS Assured Relocation is mentioned as a placement agency.
  • HomeLink: HomeLink is mentioned as a placement agency.
  • Furnish Finder: Furnish Finder is mentioned as a platform for mid-term rentals.

Watch Out For

  • Relying solely on one-off bookings from placement agencies without maintaining relationships can lead to inconsistent mid-term rental occupancy.

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