Short-Term Rental Market Feels Unpredictable? Here’s How to Keep Your Business Profitable

This article discusses the trend of travel brands becoming less distinctive and more generic. While not directly about STRs, it highlights the importance of creating a unique brand identity and guest experience to stand out in a competitive market.

This article discusses the "hotelization" trend in commercial real estate, where office spaces are designed with hotel-like amenities and services. The HQ by Rove concept in Dubai is highlighted as a model that integrates hospitality principles into workspaces, offering flexibility, wellness-focused design, and community-building features. Hosts can consider this as a source of design/amenity inspiration and a signal of changing guest expectations.