The Airbnb Category Hack: How to Optimize & Get More Bookings (Ep 631)
Summary
This podcast episode explains how to optimize your Airbnb listing by requesting to be included in relevant categories. Being in the right categories can increase visibility and potentially boost revenue. The host guides you through the process, emphasizing the importance of accurate category selection and provides tips to improve your chances of approval.
Key Insights
- •The performance gap between professionally managed and non-professionally managed Airbnb inventory is widening, making it harder to stand out.
- •Being in more relevant Airbnb categories can significantly increase visibility in search results, particularly when users search within specific categories.
Action Items
- ✓Go into your Airbnb listing, go to the property type section, and request to be in relevant categories by using the 'Learn More' link to access the request form.Effort: lowImpact: medium
- ✓If Airbnb has placed your listing in a category that does not make sense, request to remove it to avoid hurting your listing's performance.Effort: lowImpact: low
- ✓Analyze the criteria for the categories you want to be included in and make adjustments to your listing description or photos to increase the likelihood of approval.Effort: mediumImpact: medium
Tools & Resources
- →Airbnb Help Center: The podcast episode suggests to use the Airbnb help center to request category changes.
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