VRMA And VRM Intel Honor Industry Leaders At The 2025 VRMA International Conference
Summary
The VRMA International Conference honored industry leaders in marketing, community impact, and operational excellence. Hosts can learn from the award winners, such as those with successful marketing campaigns and efficient housekeeping operations. Consider incorporating best practices in marketing, community engagement, and operational efficiency based on the award winners.
Key Insights
- •Seaside Vacations and Sales demonstrated that property management marketing can be both emotionally resonant and commercially effective by producing a documentary and more than 350 original content pieces.
- •Myrtle Beach Destinations established a fully in-house housekeeping division within 14 weeks, serving over 140 properties while maintaining a 95-percent or higher five-star cleanliness rating.
Action Items
- ✓Consider investing in marketing strategies that include storytelling and community-centered content to increase brand recognition and appeal.Effort: mediumImpact: medium
- ✓Review and optimize your housekeeping operations to ensure high cleanliness ratings and operational efficiency.Effort: mediumImpact: high
Tools & Resources
- →Comparent.com: Comparent.com was mentioned as a source for ranking.
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