STR News.

Developer Salboy is entering the high-end holiday rental market with their new aparthotel brand, Hidden, starting in St Ives, Cornwall, with mid-May opening planned. Hidden offers design-led apartments with amenities like concierge and hot tubs. The brand plans expansion to cities like London and Manchester, partnering with local contractors and hospitality operators, which means more options for discerning travellers seeking quality stays.

This article discusses Vrbo's perspective on the 'hotelisation' of short-term rentals, indicating a shift towards professionalization and standardization in the industry. Key takeaways include the increasing influence of established hospitality models on STR operations and guest experience. Hosts should be prepared to adapt to higher expectations for service and amenities to remain competitive.

This article from shorttermrentalz.com indicates a shift in travel demand towards longer stays and flexible living arrangements, particularly in the context of the World Cup. This suggests potential opportunities for hosts offering mid-term rentals or amenities catering to extended stays. It is important for hosts to prepare for changes in guest preferences.

This Realtor.com article explores a resort-style short-term rental community, highlighting its features and potential drawbacks for investors. The article likely discusses amenities, management structure, and potential restrictions. It's likely to impact investor decisions by clarifying the benefits and possible issues of these types of properties.

This article from Social Life Magazine explores weekend rental house trends in the Hamptons. While specifics are missing, the article focuses on a popular vacation destination, hinting at valuable insights for hosts in similar markets. Understanding current trends is crucial to maintaining profitability and providing desirable amenities.