21 Ways to Outmaneuver Airbnb Hosts Who Don't Know How to Get Direct Bookings

Summary

This video outlines a comprehensive marketing funnel for STR/MTR hosts to secure direct bookings and avoid reliance on Airbnb. Al Williamson details a matrix of 3 delivery methods (Online, Offline, Social) across 7 target audiences, providing specific tactics like the 'Richie Technique' for referral marketing and leveraging Google My Business and Yelp to outmaneuver competitors.