How to Improve Your Short Term Rental Sales Conversions So You Actually Get Paid

67 viewsover 4 years ago4m 57sScore: 75

Al Williamson - LeadingLandlord

Pricing & Profitability
intermediate
Guest Communication
Pricing Strategy
Revenue Management

Summary

Al Williamson shares a strategy to improve short-term rental sales conversions by offering a "time-sensitive, limited discount." When a potential guest requests a discount, the host should offer a 15% discount on the first 7 days only, for the next 2 hours. This motivates the guest to make a quick decision, but reduces the discount impact on the host's total monthly revenue.