Managing Revenue Under Pressure: Life of a Revenue Manager ft. John C. Graham

Summary

This RevLabs by PriceLabs episode features John C. Graham, Marketing and Revenue Manager at Summit Mountain Rentals, discussing the realities of revenue management under pressure. He discusses strategies for navigating multiple markets, balancing short-term tasks with long-term goals, and delegating revenue operations effectively. Additionally, he talks about the importance of understanding not just the data but also how it affects homeowners and the wider community and warns against relying too heavily on historical data, especially when regulations are changing.