Smoky Mountains Short Term Rental Market Analysis - March 2023

139 viewsover 2 years ago3m 0sScore: 75

Michael Chang

Pricing & Profitability
intermediate
Market Research
ADR
Dynamic Pricing
Pricing Strategy
Revenue Management

Summary

Michael Chang, owner of 6 Smoky Mountain cabins, analyzes AirDNA data for March 2023. The market shows signs of stabilization with demand slightly exceeding supply, but average daily rates are declining year-over-year. The mid-tier cabin segment is facing the most pressure due to increased competition.