We walked away from a $708,521 STR deal in the Southeast — 15 turnkey units, great design, strong

Summary

The video discusses why the creator walked away from a seemingly promising STR deal involving 15 turnkey units in the Southeast, despite its fast-growing market, consistent performance, and fully operational status. The deal was rejected because the seller's asking price was 1.7x the annual cash flow, resulting in a 20-month payback period, which didn't meet their investment criteria of a 6-9 month payback (12 months max with strategic upside). The speaker emphasizes the importance of disciplined financial analysis over emotional attachment to deals to ensure portfolio performance and scalability.