Why I Changed My Mind About Rental History
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The Short Term Shop
Pricing & Profitability
intermediate
Market Research
Profitability
Revenue Management
Pricing Strategy
ADR
Summary
Luke Carl from The Short Term Shop discusses the value of rental history in short-term rental property acquisition, arguing that it is essential to not blindly follow past performance numbers and instead understand what you can do with the property. He stresses doing your own research and generating your own performance expectations, while giving a nod to his wife Avery Carl for inspiration and giving the content an update.



