"Go Day" 2025: Your Essential Guide to Seasonal Rental Success

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The Short Term Shop

Pricing & Profitability
intermediate
Seasonal Pricing
Occupancy
Pricing Strategy
Revenue Management

Summary

This video discusses the importance of "Go Day" (March 15th) for seasonal vacation rental markets, especially beach properties, highlighting the booking surge and pricing shift around that date. It also breaks down the personality of various months in terms of booking potential and provides a general pricing rule of thumb.