Mehr Direktbuchungen mit System Website, SEO & GEO strategisch nutzen 1
Summary
AI-generatedThis webinar teaches short-term rental hosts how to increase direct bookings by strategically optimizing their websites for SEO and AI-driven searches. Learn to define target audiences, structure content, and leverage technical basics for better Google visibility and user experience.
Key insights
A website's structure should include 5-7 navigation points, clear calls to action (e.g., 'Book Now' buttons), internal linking, and emotional imagery to enhance user experience and guide bookings.
Mistakes to avoid
Websites failing to convert visitors into bookings often suffer from poor structure, lack of clear calls to action, or an over-reliance on generic design rather than strategic content.
Tools & resources
Google Trends & Autosuggesttool
Google Trends and Google Autosuggest are free tools to research keywords and understand search volume and related queries for your target audience.
Frequently Asked Questions
Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial