The Hybrid (STR + MTR) Rental Strategy Powering Landing's Growth ft. Jed Miciak

PriceLabsJun 12, 202631m 54s70 viewsScore 90
Growth & Marketing
advanced
hybrid STR MTR
dynamic pricing
lead time management
revenue management
scaling operations
M

Summary

AI-generated

This video explores the hybrid short-term rental (STR) and mid-term rental (MTR) strategy used by Landing to scale to over 8,000 units. Learn how they balance dynamic pricing, lead-time management, and AI to maximize revenue and occupancy across diverse markets.

Key insights

  • Profitability per sold night (or net RevPAR) is a key metric for Landing, focusing on net profitability after acquisition and operational costs, rather than just gross revenue.

Mistakes to avoid

  • Relying solely on traditional revenue management metrics like occupancy without considering full-funnel metrics (conversion, OTA scores) or profitability per night can lead to misinformed pricing decisions.

Tools & resources

  • PriceLabstool

    PriceLabs offers dynamic pricing tools and insights for short-term rental revenue management.

Frequently Asked Questions

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial