Bookings Are Down! Here's how to fix that #cohosting #airbnbhosts

526 viewsPublished: September 5, 20241m 0sScore: 85
Growth & Marketing
intermediate
Direct Booking
OTA Strategy
Social Media
Repeat Guests
Airbnb

Summary

Bill Faeth addresses the widespread slowdown in short-term rental bookings caused by economic uncertainty. He argues that hosts can no longer rely solely on OTAs like Airbnb and must instead implement active marketing strategies, specifically prioritizing email marketing, Facebook Ads, and original video content to drive demand.

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