Stop trying to get more rental units, and Start doing this.

Jesse VasquezJun 11, 20260m 9s448 viewsScore 78
Growth & Marketing
intermediate
Mid-Term Rental
Corporate Housing
Direct Booking
Occupancy
M

Summary

AI-generated

Jesse Vasquez argues that hosts focus too much on inventory (getting more units) and not enough on demand (who fills them). The key shift is moving from 'praying for bookings' to building high-value relationships that can fill multiple units consistently through Mid-Term Rental (MTR) strategies.

Key insights

  • Focusing on 'who' fills the units is more important than how many units you have; one strong B2B relationship can fill 10 units more reliably than individual platform bookings.

Mistakes to avoid

  • Trying to scale unit count before identifying who the actual target tenant is and how to reach them directly.

Tools & resources

  • Baselanetool

    Financial platform for rental property banking and automated bookkeeping.

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial