Megatrends auf dem Ferienwohnungsmarkt 2026

LodgifyJan 21, 202650m 13s124 viewsScore 85
Growth & Marketing
intermediate
STR market trends
AI in hospitality
direct bookings
professionalization
market diversification
M

Summary

AI-generated

This webinar explores the evolving short-term rental market, focusing on megatrends and risks for 2026. Hosts will learn about the increasing need for professionalization, the impact of AI, and strategies to navigate market shifts and maintain profitability.

Key insights

  • While direct bookings are crucial, relying solely on one OTA channel presents a significant risk, especially as OTAs may introduce changes not always beneficial to hosts.

Mistakes to avoid

  • Over-reliance on a single OTA channel can be detrimental if that platform experiences issues or changes its policies, leaving hosts with no alternative booking sources.

Tools & resources

  • Lodgifyplatform

    Lodgify offers an all-in-one property management software with features like a website builder, channel manager, and AI tools.

Frequently Asked Questions

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial