AIRBNB HOSTS: Stop Worrying Over Your Competition (here's what you should be monitoring)

3.4K viewsPublished: February 21, 20193m 34sScore: 80
Growth & Marketing
intermediate
OTA Strategy
Market Research
Direct Booking

Summary

This video from Richard Fertig advises Airbnb hosts to focus less on immediate competition and more on long-term factors that could disrupt the industry. This includes monitoring regulatory changes, disruptive technologies, and building a brand through your own website and social media. The video emphasizes improving as a host and creating a unique offering that the right guests will find.

Related Videos

More from Growth & Marketing

News article thumbnail
Travel Is Facing a New Test: AI Fragmentation

The travel industry is facing fragmentation due to tech companies building their own AI-powered travel planning systems. Amazon's Alexa, Meta's new AI model, and Google's Gemini are all entering the space, but their lack of a unified playbook means distribution and visibility for OTAs will be challenging. Hosts should stay informed on how this impacts OTA partnerships.

3 days ago75
Vrbo’s New Tagline Signals the End of the Ad Wars — and a Bigger Strategic Shift

Vrbo shifts its advertising strategy, moving away from direct competition with Airbnb and focusing on aspirational content and guest expectations. The platform's new tagline, "If you know, you Vrbo," targets a pre-sold audience. Hosts should focus on high-quality visuals and consistent presentation to align with Vrbo's evolving marketing.

3 days ago82
Samsung Browser Users Can Now Access Airbnb Instantly - SammyGuru

Samsung browser users can now access Airbnb listings directly through the browser. This update streamlines the booking process for Samsung users, potentially increasing visibility for hosts. This integration provides a more seamless experience for guests browsing and booking accommodations.

3 days ago75

Curated by Learn STR by GoStudioM