Booking Direct with Mark Simpson | The Short Term Show with Avery Carl

2.6K viewsPublished: July 20, 202241m 34sScore: 85
Growth & Marketing
intermediate
direct booking
marketing
OTAs
property management software
customer relationship management

Summary

Avery Carl interviews Mark Simpson about the importance of direct booking websites for short-term rentals. Mark emphasizes that relying solely on OTAs like Airbnb can be risky and that hosts should aim for a balance of direct bookings and OTA bookings to control their business and build a brand.

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