Google Vacation Rentals Explained in 20 Minutes
Summary
This video explains Google Vacation Rentals, emphasizing that it is a search engine and NOT an OTA like Airbnb or VRBO. It sends potential guests to the host's direct booking website or a proxy website managed by the PMS to facilitate bookings. A key action item is contacting your PMS to check its integration with Google Vacation Rentals and setting it up, and to optimize listing descriptions to meet Google's requirements.
Related Videos
More from Growth & Marketing
Airbnb's Community Fund supports Yayasan R.O.L.E. in Bali, focusing on waste reduction and women's empowerment through education and training for employment in the hospitality sector. The program also supports environmental stewardship and waste management, aligning with sustainable tourism practices. The donation is a recognition of the work done by the Indonesia Airbnb Host Community.
Starwood Hotels, after a revival, plans to remain a small, intentionally curated brand, focusing on high profitability. CEO Raul Leal highlights the importance of compelling content and experiences, leveraging social media and AI chatbots for discovery. This strategy reflects changing market dynamics and the power of content marketing.
Kayak's new ad campaign overlooks the impact of AI on travel planning, a notable shift as one-third of U.S. travelers now use AI for travel research. The ads focus on traditional booking methods. This missed opportunity may lead to a slower adoption of Kayak's services against competitors leveraging AI.
Curated by Learn STR by GoStudioM