How to Get More Bookings for Your Airbnb or Vacation Rental

RobuiltJan 6, 202414m 23s10.9K viewsScore 85
Growth & Marketing
intermediate
increase bookings
rental revenue
seasonal photography
remarketing
booking platforms
M

Summary

AI-generated

This video provides hosts with six actionable strategies to increase short-term rental bookings and revenue. Learn how to leverage seasonal photography, offer strategic discounts, diversify booking platforms, remarket to past guests, utilize lifestyle photography, and add standout amenities to maximize occupancy and income.

Key insights

  • Offering a 30-50% discount on adjacent nights to existing bookings can fill weekday gaps and increase overall revenue by keeping guests within the same booking group and minimizing turnover costs.

Mistakes to avoid

  • Giving deep discounts (e.g., 70%) when guests first ask can attract problematic guests who may not respect the property or pay full price.

Tools & resources

  • Mailchimpservice

    Email marketing services like Mailchimp can be used to send campaigns to collected guest emails, encouraging repeat bookings and building customer loyalty.

Frequently Asked Questions

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial