Marketing Monday

273 viewsPublished: September 3, 202426m 46sScore: 85
Growth & Marketing
intermediate
short term rental marketing
STR optimization
seasonal booking
occupancy strategy
listing optimization

Summary

This video from Build Short Term Rental Wealth features Bill Faeth and Chris Wharton discussing marketing strategies for short-term rentals, specifically focusing on optimizing for the shoulder and winter seasons. They emphasize the importance of proactive marketing and leveraging booking lead times to maximize occupancy and revenue. Key actionable advice includes optimizing listing titles and photos, and adjusting cancellation policies.

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