Lodgify Webinar: How to market your vacation rental to staycationers and domestic travelers

LodgifyJul 3, 20201h 3m633 viewsScore 85
Growth & Marketing
intermediate
domestic travel marketing
staycationers
social media strategy
direct bookings
cancellation policies
M

Summary

AI-generated

This webinar provides actionable strategies for short-term rental hosts to adapt to changing travel trends, focusing on marketing to staycationers and domestic travelers. Learn how to optimize listings, leverage social media, and adjust pricing and policies to manage market volatility and attract bookings.

Key insights

  • Travelers are prioritizing safety and flexible cancellation policies. Clearly communicating enhanced cleaning protocols and offering adaptable booking terms can alleviate guest concerns.

Mistakes to avoid

  • Relying solely on OTAs like Airbnb or Booking.com for bookings can be risky, as demonstrated by sudden policy changes that can significantly impact revenue without host input.

Tools & resources

  • Boostlyservice

    Boostly.co.uk provides resources, training, and web design services to help hosts increase direct bookings, with a free five-step guide available for download.

Frequently Asked Questions

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial