Marriott Competing with Airbnb… UP 800%!!

James SvetecOct 6, 20209m 13s224 viewsScore 75
Growth & Marketing
intermediate
Marriott STR
Airbnb competition
STR market trends
host adaptability
guest preferences
M

Summary

AI-generated

Learn how Marriott is entering the short-term rental market and how its division has seen significant growth despite overall hotel industry struggles. Discover why short-term rentals are resilient and how hosts can adapt to current guest preferences for success.

Key insights

  • The short-term rental market, particularly Airbnb-style platforms, shows remarkable stability and growth, even increasing bookings in 2020 compared to 2019, while traditional hotels faced significant declines.

Mistakes to avoid

  • Relying solely on location as a selling point may be a mistake as guest priorities shift towards in-property amenities and flexibility, especially if local attractions are closed.

Tools & resources

  • BNB Tribecommunity

    James Svetec's BNB Tribe community offers trainings, tools, chat, and live calls for Airbnb hosts, investors, and co-hosts.

Frequently Asked Questions

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial