Midterm Rentals Are NOT just for TRAVELING NURSES

Midterm Rental ConsultingJun 19, 20230m 55s615 viewsScore 75
Growth & Marketing
beginner
Mid-Term Rental
Market Research
OTA Strategy
M

Summary

AI-generated

The video discusses that limiting your marketing focus to traveling nurses does yourself a disservice in the mid-term rental market. There are at least five other demographics to consider that may need your rental. These include college kids, military personnel, people getting divorced, those new to a city, and remote workers.

Key insights

  • Remote workers are high earners, like $100k plus, and can be targeted if they don't want to commit to a particular neighborhood yet.

Mistakes to avoid

  • Doing yourself a disservice if you are only focused on traveling nurses in the mid-term rental space.

Tools & resources

  • Erin and James Real Estatewebsite

    Website for the hosts company, Erin and James Real Estate

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial