- Home
- /
- Videos
- /
- Growth & Marketing
- /
- The Most Important Metric For Your Business
The Most Important Metric For Your Business
Summary
This video emphasizes the importance of tracking new traffic versus recurring business to accurately measure marketing ROI. It provides tactical advice for advertising on regional platforms, suggesting that hosts avoid cheap, low-visibility packages and instead negotiate for premium placements and email blast inclusions.
More from Growth & Marketing
Airbnb is launching a new host bonus as travel demand surges for the upcoming World Cup. This strategic move aims to encourage more listings and capitalize on the expected influx of guests. The initiative highlights Airbnb's efforts to prepare for peak season travel and its ongoing support for hosts.
This article discusses the emergence of a new platform designed as an 'Airbnb' for hourly creative spaces. It aims to solve the difficulties creators face when finding and renting spaces. While not directly about STRs, it highlights a potential niche market that could be applicable to hosts considering offering hourly space rentals, indicating a shift towards accommodating creative industries.
Airbnb is offering a $750 incentive to attract new hosts to list their properties for the World Cup. This move aims to ensure sufficient accommodation for visitors during the event. This initiative highlights the importance of short-term rentals in accommodating large-scale events and provides a financial benefit for new hosts.
Curated by Learn STR by GoStudioM



