VRS642 - How Stacey St. John Built a High-Performing STR Portfolio From Scratch

5 viewsPublished: December 17, 202556m 53sScore: 77
Growth & Marketing
intermediate
OTA Strategy
Revenue Management
Guest Reviews

Summary

This episode of Vacation Rental Success features Stacey St. John, a short-term rental expert, investor, mentor, and founder of the STR Sisterhood. Stacey shares her journey from corporate professional to successful property manager, highlighting the importance of community and integrity. The conversation emphasizes proactive revenue management, consistent quality standards, and the strategic use of AI, particularly in data analysis and competitor review analysis, for a more successful and ethical business.

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