The Hidden Power of EXTRA Communication With Guests - EP 531 Vacation Rental Success Podcast
Summary
AI-generatedHosts can significantly improve guest satisfaction and reviews by increasing communication frequency from 1-2 times to 3-5 times per guest stay. The study highlights that timely, relevant information delivered via preferred channels significantly impacts the guest experience and likelihood of positive reviews.
Key insights
Less than half of guests felt 'very well looked after,' a key indicator of hospitality, highlighting a gap that can be addressed through improved communication.
Mistakes to avoid
Limiting communication to one or two messages often results in only conveying bare essentials, missing opportunities to provide valuable information or create a 'wow' factor for guests.
Tools & resources
2023 Guest Communication Studyreport
The 2023 Guest Communication Study by Touch Stay provides data and analysis on guest communication preferences, satisfaction, and their impact on reviews.
Frequently Asked Questions
Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial