How the Bellagio makes money
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BNB UNI
Pricing & Profitability
intermediate
Pricing Strategy
Amenities
Revenue Management
Profitability
Market Research
Summary
The Bellagio hotel in Las Vegas attracts visitors with its famous fountain show, a top tourist attraction. This show enhances the hotel's brand, which leads to higher room rates for rooms with fountain views and increases traffic to the hotel's other revenue streams, such as the casino and events.



