How to analyze and optimize your Airbnb booking funnel (Ep559)

Summary

Jeff Brown from IntelliHost discusses strategies for analyzing and optimizing your Airbnb booking funnel. The key steps in the funnel are getting impressions, reaching the first page of search results, driving clicks, and ultimately, securing bookings. Optimizing each step involves data analysis using IntelliHost's dashboard to visualize metrics and identify areas for improvement, along with enabling Airbnb's Professional Host Tools to access deeper data.