Occupancy rate is overrated!

1.9K viewsalmost 3 years ago0m 45sScore: 80

The Short Term Shop

Pricing & Profitability
intermediate
Pricing Strategy
Revenue Management
Occupancy
ADR

Summary

Occupancy rate is not the most important metric for short-term rentals. It's more important to look at annual revenue and optimize pricing strategies to increase overall profitability, even if it means having a lower occupancy rate.