From One Apartment to 90 Listings: How VNG Property Scaled Steadily in Istanbul with PriceLabs.

PriceLabsAug 25, 20263m 37s32 viewsScore 82
Pricing & Profitability
advanced
Dynamic Pricing
Pricing Strategy
Revenue Management
Occupancy
Multiple Properties
M

Summary

AI-generated

Nicholas Selby of VNG Property explains how his company scaled from one apartment to 90 listings in Turkey by replacing manual, gut-feel pricing with data-driven dynamic pricing. The transition, facilitated by Hostfully's integration with PriceLabs, led to significant improvements in occupancy and revenue management across a diverse portfolio.

Key insights

  • The key to scaling from a single property to a large portfolio is integrating a robust Property Management System (PMS) with specialized tools like dynamic pricing software.

Mistakes to avoid

  • Attempting to manage pricing manually as you grow beyond 5-10 properties leads to inconsistency and missed revenue opportunities.

Tools & resources

  • Guestytool

    An all-in-one property management platform for short-term rentals.

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial