How Dave McComb Optimized Seasonal Pricing for The Birch Ridge Inn with PriceLabs
Summary
AI-generatedLearn how The Birch Ridge Inn in Killington, Vermont, leveraged PriceLabs' dynamic pricing and occupancy-based adjustments to navigate a highly seasonal market. Dave McComb shares strategies for balancing revenue, occupancy, and guest experience using advanced features like minimum stay rules and portfolio occupancy adjustments.
Key insights
Economic factors, including the cost of leisure activities like skiing (lift tickets, travel, food), significantly impact booking decisions, especially during uncertain economic times.
Mistakes to avoid
Manually setting rates too far in advance or failing to update them before booking dates open can lead to guests booking at incorrect, lower rates, resulting in a revenue loss.
Tools & resources
PriceLabstool
PriceLabs is a dynamic pricing and revenue management tool that helps short-term rental hosts optimize rates based on market demand, seasonality, and occupancy.
Frequently Asked Questions
Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial