How to Price Your Rental for the Super Bowl (and other big events)

Midterm Rental ConsultingJan 15, 20239m 18s217 viewsScore 85
Pricing & Profitability
intermediate
event pricing
dynamic pricing
rental arbitrage
listing optimization
Super Bowl rentals
M

Summary

AI-generated

Learn how to strategically price your short-term rental for major events like the Super Bowl. The video provides actionable advice on optimizing your listing's headline, highlighting key amenities, and comparing your pricing to hotels and competitors to maximize revenue without overcharging.

Key insights

  • Guests attending major events often do not show strong loyalty to specific Airbnb properties and prioritize finding a place that meets their price and location needs for that particular event.

Mistakes to avoid

  • Offering 'cutesy' packages like cookies or six-packs of local beer is unlikely to significantly increase booking rates or prices for one-time event rentals, as guests prioritize location and price over such amenities.

Tools & resources

  • Midterm Rental Guidebookbook

    A guide to midterm rentals is available in a new book by Erin Spradlin, expected to be released in late January, offering direct advice on setting up properties.

Frequently Asked Questions

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial