It's May and I Have No Bookings | Short Term Rental Management with Luke Carl

The Short Term ShopMay 2, 202334m 10s1.3K viewsScore 85
Pricing & Profitability
intermediate
shoulder season
pricing strategy
booking slump
dynamic pricing
Airbnb algorithm
M

Summary

AI-generated

This video explains why short-term rental bookings can slow down in May and September, offering strategies to combat this lull. Hosts will learn how to adjust pricing and marketing to fill these shoulder season dates and boost future bookings.

Key insights

  • Lowering your overall base rate to fill May dates can negatively impact your pricing for peak summer months like July and August, as it can reset your algorithm's perception of your property's value.

Mistakes to avoid

  • Relying solely on historical booking data from the pandemic years (2020-2021) can lead to unpreparedness for traditional seasonal booking slowdowns in shoulder months.

Tools & resources

  • The Short Term Shopservice

    The Short Term Shop offers resources and services for short-term rental investors, including agents specializing in vacation rental markets.

Frequently Asked Questions

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial