The average nightly rate in the Smokies sits just above $331/night across all cabin sizes

The Short Term ShopSep 14, 20250m 36s983 viewsScore 80
Pricing & Profitability
intermediate
Market Research
ADR
Occupancy
Revenue Management
Pricing Strategy
M

Summary

AI-generated

The video shares three important metrics related to Smoky Mountain short-term rentals. Booked listings are up from historical averages, the average nightly rate sits at $331, and the top 10% of earners in the market are making well above the market median price range.

Key insights

  • Booked listings are up from historical averages in the Smoky Mountains.

Mistakes to avoid

  • Don't use market averages as the only data point when evaluating potential short-term rental properties.

Tools & resources

  • The Short Term Shop podcastpodcast

    Short Term Shop podcast to learn more about investing in the Smoky Mountains.

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial