Think the 1% rule applies to short-term rentals? Keep watching.

The Short Term ShopApr 12, 20250m 30s1.3K viewsScore 75
Pricing & Profitability
intermediate
Pricing Strategy
Profitability
Occupancy
ADR
Expenses
M

Summary

AI-generated

The 1% rule, where monthly rent equals 1% of the purchase price, is traditionally a quick screening tool for long-term rentals. However, short-term rentals (STRs) often outperform this rule and focus more on factors such as Average Daily Rate (ADR), occupancy rate, seasonality, and expenses.

Key insights

  • STR investors should prioritize ADR, occupancy rate, seasonality, and expenses over the 1% rule.

Mistakes to avoid

  • Don't solely rely on the 1% rule when evaluating short-term rental investment opportunities.

Tools & resources

  • STR analysis tooltool

    A free STR analysis tool to help analyze short-term rental opportunities.

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial