US Holiday Market Highs & Lows: 2025–2026 Demand Breakdown
Summary
AI-generatedThis video analyzes US holiday rental market trends for 2025-2026, highlighting top and bottom performing markets. Hosts will learn how to adjust pricing and stay restrictions based on pacing, demand shifts, and competitor strategies to maximize occupancy and revenue during peak seasons.
Key insights
Cocoa Beach, Florida, is pacing significantly behind last year for the Christmas holiday season, with occupancy at 43% compared to 61% last year, potentially due to decreased Canadian travel and a high concentration of 7-night minimum stays.
Mistakes to avoid
Holding onto last year's high rates without adjusting for current market demand can lead to significant missed revenue, especially in markets that have learned to operate within a more balanced reality.
Frequently Asked Questions
Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial