Why consumers need to be paying attention #biggerpockets #personalfinance #fire #shrinkflation

BiggerPockets MoneyApr 9, 20240m 28s4.4K viewsScore 70
Pricing & Profitability
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Pricing Strategy
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Summary

AI-generated

Shrinkflation refers to brands reducing the quantity of products in the same sized packaging without lowering prices, which can easily go unnoticed by consumers in a supermarket setting due to the focus on the overall package appearance rather than the net weight.

Key insights

  • Consumers often don't notice shrinkflation because they tend to focus on the overall package appearance rather than the net weight, especially in environments with many product options.

Mistakes to avoid

  • Assuming the amount you are getting is the same as before without verifying the net weight.

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial