The average nightly rate in the Smokies sits just above $331/night across all cabin sizes

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The Short Term Shop

Pricing & Profitability
intermediate
Market Research
ADR
Occupancy
Revenue Management
Pricing Strategy

Summary

The video shares three important metrics related to Smoky Mountain short-term rentals. Booked listings are up from historical averages, the average nightly rate sits at $331, and the top 10% of earners in the market are making well above the market median price range.