THE MARKET IS THE MARKET (a small loss could be your best trade)

1.1K viewsover 7 years ago3m 45sScore: 75

Richard Fertig

Pricing & Profitability
intermediate
Pricing Strategy
Revenue Management
Market Research
Profitability

Summary

In this video, Richard Fertig discusses the importance of listening to the market and being willing to lower prices to get out of a bad investment. He recounts a personal experience with a real estate investment where he didn't lower the price fast enough, and warns against letting a small loss turn into a significant one by holding on and waiting for a market turnaround that may not come.