AIRBNB HOSTS: DON'T DO THIS WITH YOUR LISTING! (2019)

Richard FertigJul 17, 20194m 42s3.6K viewsScore 75
Your Listing
intermediate
listing differentiation
branding
premium pricing
stand out
unique decor
M

Summary

AI-generated

This video teaches short-term rental hosts to avoid creating generic listings that blend in with the competition. Instead, focus on differentiation and branding to attract more bookings, charge premium prices, and earn better reviews.

Key insights

  • Hosts who focus on keeping costs down and furnishing units identically may compete on price but likely won't achieve strong performance compared to differentiated listings.

Mistakes to avoid

  • Creating a generic or commoditized listing, similar to a Marriott Courtyard or corporate housing apartment, can lead to a decline in bookings and revenue.

Tools & resources

  • Get Started on Airbnbcourse

    Richard Fertig offers a course to help hosts get started on Airbnb.

Frequently Asked Questions

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial