Marketing Monday - January 1st, 2024 | Build STR Wealth
Summary
This video focuses on optimizing short-term rental listings to improve ranking and attract more bookings. It covers key areas such as pricing strategies, design and staging, photo quality and order, creating Instagrammable features, highlighting traffic drivers, and completing all listing copy to maximize visibility and appeal to potential guests.
More from Your Listing
This article discusses a Georgia Airbnb host who received negative attention after sharing a post criticizing guests who left the unit in perfect condition. The story highlights the importance of maintaining a positive online presence and avoiding unnecessary complaints about guests, particularly when there is nothing wrong. The potential for reputational damage is the primary concern.
This article highlights an Arkansas Airbnb property designed to evoke the English countryside aesthetic. It's a look at how hosts can create unique and appealing listings by focusing on design and theming. Understanding how to differentiate your property is essential for attracting guests.
An Airbnb host reported earning $2,300 per month with nearly constant bookings. However, dealing with difficult guests caused them to exit the STR market. This experience highlights the potential for revenue in short-term rentals, balanced by the challenges of guest management and the impact on a host's time and mental well-being.
Curated by Learn STR by GoStudioM