VRS640 - Why the FIFA World Cup 2026 Starts NOW for Your Vacation Rental with Mark Simpson

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Vacation Rental Formula Business School

Pricing & Profitability
intermediate
Revenue Management
Pricing Strategy
Direct Booking
Dynamic Pricing
OTA Strategy

Summary

This podcast episode emphasizes the importance of updating your short-term rental pricing and policies, particularly in North American cities hosting FIFA World Cup 2026 games, as the first wave of global bookings is expected to begin with the match draw announcement on December 5, 2025. It discusses implementing direct booking strategies and incorporating AI for enhanced guest communication and operations.