Insight
Rural STR businesses benefited from the popularity of secondary markets during the pandemic, with guests from urban areas seeking nature and young people exploring close to home.
Taking Over an Old-School Vacation Rental Business in Rural Germany
Summary
This article discusses the challenges and opportunities of taking over an old-school vacation rental business in rural Germany, emphasizing the need for modern marketing, year-round operation, and leveraging the popularity of secondary markets. Hosts can learn from the experience of adapting to changing guest preferences and the importance of personal touch, while recognizing the value of revenue management tools.
Key takeaway