Insight
Arlo Hotels' reservation volume on Airbnb has lagged behind Expedia and Booking.com for hotels participating in the pilot program.
Can Airbnb Work for Hotels? What Early Tests Show
Summary
Airbnb is testing a pilot program with hotels to see if its platform can be used by traditional lodging. This means Airbnb will potentially be more of a distribution channel for hotels. Hosts should be aware of this potential shift in the market and how it might impact their occupancy and visibility.
Key takeaway